Trademark alert service

9 October 2014

Alert serviceIf you were the trademark owner of ‘RECARO’, a company active in several industrial sectors such as aircraft seating, automotive seating, child safety, and you were licensing the brand to third parties for other applications, then estimating the value of your brand is the key to your business. Any similar trademark in the same field of activity (as for example ‘REVARO’ (case T-349/12: judgment 6 September  2013) may indeed confuse the customer and thereby infringe your prior exclusivity right as the owner of the trademark. Setting up a trademark watch is a prerequisite for defending your rights on time (during the opposition period) and closely monitoring the activity of your competitors. The trademark team of IP HILLS deals with alerts seriously. Our goal is not to spam clients with useless trademark applications without giving it some perspective whatsoever. We provide short watch notices for trademark applications we evaluate as a risk for your business. Phone or e-mail IP HILLS for a personal quote.


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